eBay Enters Microfinance, Part 5 of 5: Will Oz Do the Right Thing?

Previous articles in the series available here: Part 1/5, Part 2/5, Part 3/5, Part 4/5

 

The cynic would say that eBay is just making a shrewd marketing investment by backing microfinance with an “on-line marketplace” like MicroPlace. It must be said that the bang for the marketing buck is pretty loud for eBay, evidenced by the fact that eBay’s Chief Marketer could not help but spill the MicroPlace news.

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